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A 'Culture of Coaching' Is Your Company's Mos…

There are so many investments out there that you can make to put your fast-growing startup on the road to success — from adopting the fanciest technology, to setting up shop in the hippest location, to partnering with the most impressive industry leaders. But not all that glitters is gold. Perhaps ...

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10 Social-Media Trends to Prepare for in 2018…

In the past year, a number of significant stories involved social media: Facebook lured Snapchat users to Instagram, the president of the United States communicated official policy positions in 140 characters and Apple announced plans to alter the way we interact with our mobile devices. Next year, social media is ...

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10 Ways Slackbots Will Change the Future of Work…

Chatbots have proven to be reliable tools that can be used to increase your sales and improve your marketing efforts. Today, hundreds of companies are already harnessing the power of AI-powered virtual assistants. Although most of these organizations use them to help consumers, others have also started to use them ...

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If You Want to Become a Millionaire, Start With a Simple Fin…

Everyone wants to be a millionaire (unless they’re already a billionaire). And everyone has a chance to become one — they just don’t have a chance to become one today.  Getting to the million-dollar mark is a process. It takes time and patience and hard work. More than that, though, it ...

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Trend Alert: Apparel Subscriptions Are Here to Stay…

Consumer behavior is changing, and many retailers in the apparel space are struggling to keep up — according to Goldman Sachs, 55 percent of U.S. store closures due to bankruptcy this year have been in the apparel space — while others are innovating and taking market share. This change in consumer behavior ...

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4 Things to Consider Before Expanding Your Business…

Expanding your business can be a challenging time. When you’re opening a new store, taking on new clients or looking for ways to grow the number of products or services you offer, you’re going to feel like you’re under quite a bit of pressure. However, if approached appropriately, that pressure ...

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The Starter Guide to Facebook Groups for Business…

Remember forums? Delphi Forums, one of the first, started in 1983. Forums provided an early version of social marketing, gathering together others to discuss common interests and causes. While Delphi still exists today, most forums don’t. They are difficult to grow and maintain high levels of engagement from members. Think about ...

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4 Ways to Build Your Brand Ambassador Dream Team…

Social media influencers have cemented their place in brand advertising because consumers are increasingly likely to trust the right influencers. A joint study by analytics firm Annalect and Twitter found that social media users on average trust influencers’ opinions as much as their own friends’. Nearly 40 percent of those ...

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How to Build a Loyal, Powerful and Growing Tribe…

In the film Wonder Woman, a band led by the eponymous hero fight and win a battle at a place called No Man’s Land. After they emerge victorious, Steve Trevor, a member of Wonder Woman’s crew congratulates her for winning the fight. Her response surprises him. She says, “No, we ...

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